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Global

One body, every selected channel. Edit it and every channel updates. Best when the message is genuinely the same and you only care that it goes out everywhere.

Per-channel

Switch a channel to its own content and it detaches from the shared draft. Editing the global text no longer affects it. Worth doing when:
  • A platform’s character limit forces a shorter version.
  • Hashtags help on one platform and look wrong on another.
  • Only one platform should carry the link.
Detaching is one-way in practice. Reattaching a channel to the global draft discards the tailored version — the composer will ask before doing it.

Over the API

There is no global/per-channel distinction in the API. Each entry in posts carries its own value array, so you send the final text per channel: